It's batshit that people still talk like apple is lost technically when apple silicon has absolutely crushed, airpods are the default headphone of the world, and macbooks are the best overall package available at all price points. And why? because they arent interested in VR and the glass aesthetic is kind of janky? Absolutely minor issues.
The software isn't so good these days, even while the hardware has been the best in the world. Now that the guy responsible for the hardware will be CEO, maybe quality will come back to software too.
If you dont think apple silicon and rosetta rollout was a massively successful and high difficulty technical accomplishment I dont really know what to tell you. Just look at the windows ecosystems attempts to roll out arm devices. I can still use my 900 dollar m1 macbook air for almost anything and I have a desktop computer with 128gigs of memory and a 5090. And the battery lasts for days to the point I barely think of charging it. And my m5pro work laptop is just basically a perfect device. I think I use enough platforms to be a fair judge. I also detect the sloppiness in some of the software, im just saying in comparison its a pretty minor issue and theyre still executing way above the alternatives.
Apple detractors also live in a bubble. Apple was always after profit share not market share. They have 20% market share for mobile devices globally, which is still the highest among all the brands. But their profit share is an estimated 80%. How’s that not crushing it? Btw they don’t have to be in every product market under the sun. It’s a bizarre observation. Getting out of the businesses where they don’t have margins perfectly makes sense.
